Greenwashing fear is driving investment in sustainability in Asia – but also stunting climate ambition, study finds
Business executives around the region are very wary of being called out for greenwashing, a survey by Kearney finds. Changing rules for how firms can communicate their sustainability credentials are partly to blame.
02
April
2024
Business executives around the region are very wary of being called out for greenwashing, a survey by Kearney finds. Changing rules for how firms can communicate their sustainability credentials are partly to blame.
