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Vegan shrimp paste and meatless rendang: Are local flavours key to unlocking alternative protein’s potential in Southeast Asia?

Industry watchers say local start-ups are more nimble and adept at customising their plant-based products to cater to the market’s unique palate. They stand a chance of avoiding problems that have plagued the business in the West.

vegan-shrimp-paste-and-meatless-rendang:-are-local-flavours-key-to-unlocking-alternative-protein’s-potential-in-southeast-asia?

Industry watchers say local start-ups are more nimble and adept at customising their plant-based products to cater to the market’s unique palate. They stand a chance of avoiding problems that have plagued the business in the West.